MARKETING SERVICES

Marketing Strategy Consulting
A well-planned and executed marketing program can be a high-performing revenue engine for your organization. With many moving parts to consider and keep in alignment — from market trends to buyer requirements and competitors — we are here to help you every step of the way. Our consulting services include:
MARKET PLANNING
- Market segmentation
- Competitive research
- Product positioning
BUYER ALIGNMENT
- Buyer persona development
- Buying process mapping
- Content and activity strategy
CAMPAIGN EXECUTION
- Marketing Automation tools and processes
- Demand generation campaigns
- Lead generation campaigns
- Lead nurturing campaigns
SALES ENABLEMENT
- Customer Relationship Management (CRM) systems
- Lead management process
- Sales tools and processes

Digital Marketing
Modern marketing technologies offer many tools to help you effectively reach and convert customers. Our digital marketing services include:
WEBSITE SERVICES
- Search Engine Optimization (SEO)
- Landing page optimization
- Website development
- Responsive and mobile site design
- Web content management systems (CMS)
CAMPAIGN SERVICES
- Paid search campaigns (Pay-per-click)
- Email campaigns
- Social and Professional network campaigns
- In-person and virtual events