MARKETING SERVICES

A well-planned and executed marketing program can be a high-performing revenue engine for your organization. With many moving parts to consider and keep in alignment — from market trends to buyer requirements and competitors —  we are here to help you every step of the way. Our consulting services include:

MARKET PLANNING
  • Market segmentation
  • Competitive research
  • Product positioning 
BUYER ALIGNMENT 
  • Buyer persona development 
  • Buying process mapping
  • Content and activity strategy
CAMPAIGN EXECUTION
  • Marketing Automation tools and processes
  • Demand generation campaigns
  • Lead generation campaigns
  • Lead nurturing campaigns
SALES ENABLEMENT
  • Customer Relationship Management (CRM) systems
  • Lead management process
  • Sales tools and processes 

Modern marketing technologies offer many tools to help you effectively reach and convert customers. Our digital marketing services include:

WEBSITE SERVICES
  • Search Engine Optimization (SEO)
  • Landing page optimization
  • Website development
  • Responsive and mobile site design
  • Web content management systems (CMS)
CAMPAIGN SERVICES 
  • Paid search campaigns (Pay-per-click)
  • Email campaigns
  • Social and Professional network campaigns
  • In-person and virtual events